Turning clients into advocates: how to grow referrals
Are you focusing your business development efforts solely on new (mostly cold) business opportunities? If the majority of your new business comes from referrals, then why not focus more of your marketing and business development efforts on promoting referrals from existing clients and advocates. This workshop with DBA Expert, Lucy Mann, will show you how to leverage your existing client relationships.
How to punch above your weight
As a small or medium agency, it's important to sell your strengths and use your position to your advantage. DBA Expert Jonathan Kirk will share his expertise, from both the client and agency sides, to help you explore a range of practical ideas to really sell your strengths. Join us to find out how to use your position to your advantage and change client perceptions.
How to frame your strategic offer and charge for it
To solve your client’s business issues you need to work with them at a strategic level. But how do you go about framing your strategic offer, persuading clients of your value to them as a strategic partner, and charging for it? Join DBA Expert Jonathan Kirk to explore how to more effectively package and articulate your agency's offer and turn it into a real revenue stream.
Expert client handling: managing high level relationships
How can you develop better relationships with your clients and work together more collaboratively? Join client services expert Chris Merrington to explore the unique ways in which you can take your senior client relationships to the next level.
Cracking procurement
Getting past your client’s procurement team can sometimes be a bit of a hurdle, so why not make the process as painless as possible and get better results for your agency at the same time? This interactive workshop with marketing procurement specialist Phil Massey explores the key to cracking procurement.
The business of design
Ever wondered how design businesses operate in a commercial context or what clients actually expect from design? This half day workshop with industry expert Michael Thomson develops your understanding of design as a business in a national and international context and is relevant to agencies of all shapes and sizes.
Members only
DBA Member Logo (multiple versions for digital and print)
DBA members can download the DBA Association Member logo in multiple formats for use on their website, email footers and other promotional material.
Use of the logo is restricted to the period of time the company remains a member of the DBA.
Members only
Member press releases and statements
To help you stand out in a crowded marketplace, announce your DBA membership in style. Download a useful guide on writing an effective press release.
Business skills, Maximise membership
Engaging people: management and development skills
Everyone has their own management style. Join this workshop for practical advice on engaging your team to get the best work from them.
How to frame your strategic offer and charge for it
Your agency may already offer strategic services. Join us to explore how to more effectively package and articulate your strategic offer and turn it into a real revenue stream.
